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West Midlands

Smart fridge in Birmingham
in the logistics heart of England

East of Birmingham, Hams Hall Distribution Park is built around a rail-freight terminal handling more than 100,000 sea containers a year, linked to the big ports and the Channel Tunnel. Car makers, their suppliers and national distributors are all close by. The West Midlands sits at the centre of the motorway network, and the people who keep it moving work around the clock.

Hams Hall rail freight Car plants and suppliers Hospital campus
Where people work

Freight, cars
and a major hospital

Hams Hall Distribution Park, near Coleshill, combines large warehouses with an intermodal rail terminal that handles over 100,000 containers a year from ports such as Felixstowe and Southampton. Logistics firms and manufacturers occupy units across the park, many running night shifts. The West Midlands remains a centre of car manufacturing, with plants and suppliers around Birmingham, including the Castle Bromwich area, where production and logistics run on shifts. In Edgbaston, the Queen Elizabeth Hospital is one of the largest single-site hospitals in the country, with staff working day and night. And Birmingham's city centre has a growing office district. On distribution parks and around plants, there is little to eat within reach outside the canteen hours.

Hams Hall Castle Bromwich Edgbaston the city centre

Birmingham sites that gain the most

Delivery and set-up

Delivered to the West Midlands,
supported remotely

We deliver the fridge to your Birmingham site; delivery and commissioning are agreed for your address and site rules. The software, warranty, remote support and spare parts are included. Restocking is organised by you, with your team, your caterer or a local supplier, guided by sales per product.

What you see on your site
  • Drivers wait for their load with nothing to eat
  • The night shift relies on a vending machine
  • Agency workers change every week
  • The break is too short to leave the park
  • The canteen closes before the late shift ends

On distribution parks, units are often leased and teams change. Funding follows how long you are on site.

Questions from Birmingham
Can drivers use the fridge?

Yes, if it stands somewhere accessible, such as the driver check-in. They pay by card or app.

Do we need one per warehouse?

On large sites, often yes. We look at the number and the locations together.

Who restocks it?

Your team, your caterer or a local supplier. The software shows what sells on each shift.

Nearby

A smart fridge for your Birmingham site?

Eight short questions about your site and shifts. Contact details only at the end.

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